What to expect...The One Hour Advisor™ concept is based on being hired for a one-hour consultation to jumpstart the rebranding process or, at the very least, identify one great idea, change or problem. Consultation at the place of business or neutral meeting place for a compensation of $250 cash, paid in advance, no refund. No costs or fees added. Future consultations are often a result of this initial evaluation by hourly fee or by project fee.
One Hour Advisor™ offers a small business owner or entrepreneur a quick, reasonable access to an effective consultant who might identify something obvious to an outsider that can be rectified by this one small step of a low-cost, one-time advisory fee. It is a comfort level in consulting, no upfront crippling retainer or locked-in contract.Ideally, e.g., a business owner will call with the basic information of location and type of business and possibly his/her concern in contacting One Hour Advisor™, having identified a problem needing a solution. Possibly, no problem has been identified, only the awareness that business is under-performing or a new business has not captured the intended market.
Prior to meeting, The One Hour Advisor™ will accomplish a combination of the following: book an appointment within 48 hours; research location, existing competition; possibly discreetly visit or interact with the business; review existing website, logos, basic branding in place, social media or advertising available to the general public; make inquiries of a general nature in the local business community and contacts of One Hour Advisor™.
One Hour Advisor™ will: come prepared for the consultation with background information; listen to concerns and information provided by owner/founder/partner; evaluate impressions and presentation of the business owner or director; and offer, identify new concept, change, or solution. Often it is something of a very practical nature, some common errors: ineffective logo, wrong marketing targets and demographics, location and spatial logistics, confusing business messages, or misplaced advertising dollars.
It is the target of One Hour Advisor™ to give the owner/founder/partner a solution or idea that will bring a return manyfold over the initial $250 fee by identifying the most visible problem area.
If there is a need or desire for more hours of consultation, One Hour Advisor™ can be hired at a set hourly rate of $100/hr., or set project, or revised hourly fee with a minimum of hours agreement. One Hour Advisor™ has a very talented team of professionals who can be retained directly while working in tandem or at the direction of One Hour Advisor™.